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Archive for June 1st, 2007

Who Said That? Friday, June 1st 2007

Wow… It’s Friday again.

This is our weekly edition of “Who Said That?”… a time for you to check out some other posts or news from the online world that may be of interest.

Lisa Stoops “Are you building relationships for your online business?” It’s so important in the online world that you do what you should be doing in the offline world… Getting to know people by building relationships. Be sure to check out Lisa’s blog which is about… Helping moms and dads find success in their online businesses.

Ever thought about making money with a blog? Check out this Blueprint for FREE by Yaro Starak of Entrepreneur’s Journey.

Over at Marketing Pilgrim, Jordan McCollum posted “You Don’t Need Web Analytics.” You can hear Andy Beal speak in Hawaii for just $7. In my case, I’m right here in Raleigh with Andy and all I have to do is buy him lunch occasionally to hear him speak :-)

Andy Hagans has this Internet thing under control. He is living is dream. He has a post “You are better than you think” that you should check out.

I just found Mihaela Lica’s blog today and enjoyed this post: “You can submit? No Way!” I plan to send more people to the post in the coming months because it covers something that I think is critical.

Catherine Seda has two GREAT BOOKS: “How to win sales and influence spiders” which our very own Christine reviewed recently and Catherine left us out of this post, but hey she did stop by to comment. Her other book is “Search Engine Advertising.” I conduct 60+ workshops per year on Internet topics and have started printing the ISBN number and title on my handouts of “How to win sales and influence spiders.” My audience desperately need a copy of their own.

In other news…

Have you heard of Fast Pitch Networking? Here’s an extra piece that I found. I have talked with Bill Jula (The Founder) a couple of times this week by phone and plan to have lunch with him in July when I head to Sunny South Florida. Fast Pitch Networking far exceeds anything in its class as far as I’m concerned. Although you can create a FREE Profile, here are some paid membership options. Still not sold on it, Take The Tour.

Yahoo! News…Think before you SPAM someone: “Spam flows despite high profile arrest.”

Have you signed up for our RSS? Need help with RSS? Have you seen our great incentive for signing up? That’s it for this Friday for our “Who Said That?” segment.

WE WELCOME YOUR COMMENTS!

**who**

June 1, 2007 | Who Said That? | 7 Comments »

Caught on Haight Street with Google Street View

There’s been a lot of controversial buzz about Google’s new street view feature and whether or not it’s an invasion of privacy. I’m not sure what I think about it, but I do know that it’s a lot of fun.

I decided to peep in on San Francisco and see what was going on the infamous Haight St. While taking a virtual walk, I found these two down near Buena Vista Park. Hey- what’s that in that dude’s hand?

Caught on Haight Street with Google Street View

| Hangout Cafe | No Comments »

Unique Ideas for Press Releases

newspaperThink you don’t have anything interesting enough going on in your business to write a press about? Think again! You’re probably sitting on all kinds of great press release topics. It’s just a matter of looking at things in a new way.

One of my favorite ideas came from a great book with a dumb name: Public Relations Kit for Dummies. This is an outstanding book for anyone new or well versed in business promotion. Its authored by Eric Yaverbaum, the Co-Founder and President of the PR Firm Jericho Communications Inc along with Bob Bly, perhaps one of the world’s most well know expert in the copywriting arena.

Anyway, Yaverbaum writes about the time he was tasked with a PR campaign for Domino’s pizza- Pizza! What is there to say about pizza that is new and exciting? Well, that was the challenge, and his team came up with an outstanding way to get pizza on the front page of many newspapers and featured on television.

They noticed internally that when they worked late at the office, they would usually order pizza. Don’t you? Then the thought dawned on them- did this same phenomenon occur at the White House? And if it did, could you in fact gauge the state of national emergencies by the number of pizzas delivered to the White House?

PR Kit for DummiesThey asked the Washington DC Dominos to keep track of the number of pizzas delivered to the White House and found that their hunch was correct. Whenever a national crisis was brewing, the number of pizzas delivered to the Federal offices shot up.

From this, they developed the Pizza-Meter that proved the connection and the story was a huge hit, being featured on the front page of several newspapers, ABC’s Nightline, and Saturday Night Live.

As an insider to your own company, you have access to something that the rest of the rest of the world does not the trends within your industry. That can be fascinating to many people when you connect it to something that people are already curious about.

| Marketing | No Comments »

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