I never thought of consulting to help someone set up a blog. It is so easy to do I just figured everyone could do it. The only problem I see with helping someone is getting them to commit to regular postings.

BeachBum

On the regular postings part… We tell people to start with what the can do but to commit to a minimum of once per week. Consistent weekly postings is better than getting on fire doing one everyday for a week and then disappearing for two months. We have also started a service in which we post for the client. They have to pay of course but many do. As you know, this doesn’t allow for personalization by the blog owner but there are numerous blogs these days with multiple writers.

David

Just curious, what sort of pay structure would you charge for this? Is it an upfront startup fee to get everything setup and then a monthly retainer fee with a certain number of hours available?

Great post, Christine! You’re absolutely correct about what you’re saying. If I broke out on my own right now, building blogs is the first thing I would go to market with.

Sam,
We have several differenct ways that we go about doing this depending on the specific needs. On the simple side, we charge $25 to $40 a post depending on who is doing the writing. That means $125 to $200 per week average with a $500 monthly minimum based on availability.
We currently write for multiple blogs and look at each new project on a case by case basis.
Thanks,
David

You would be GREAT at this Pat! In fact, tomorrow, I’m linking to your sage advice in the interview we did a while back.

We also have one client that gives a rough summary of the point he would like to get across and then we freshen it up a bit. This allows for personalization but the client has to do MUCH less work.

Christine,

Great post! This is exactly what I am doing. The second hardest part is finding the clients. The hardest part so far is trying to get the potential clients to understand the power of blogs and social marketing and how it will bring them customers! I look forward to reading part 2.

Best of luck!

Great Post Christine! This brings ‘making money online’ in a new direction of thought. There are so many wannabe bloggers out there that simply don’t know where to start, and neither Blogger nor Wordpress is meeting there needs. I am fortunate to know Nate who built me an awesome custom blog design!

Yes – finding clients is definitely the most challenging part! Basically, the ones that need what you have don’t know they need it. And those that think want a blog don’t usually understand what it is! It’s a fun challenge!

Another awesome design by Nate! Yes, I think we can take it for granted when we know how to do something (like set up a blog) or have time to do something (like maintain a blog). Because we can do it, we tend to think there is no value in it – but this is simply not true at all. There is a LOT that goes into creating a successful blog. No blogger should underestimate themselves!!

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Thanks for mentioning that.