The following is a guest post from the guys at Logo Inn.

A Logo Design Service Provider

Today, the world is more socially connected; in this regard reputation management has become more and more a concern for any business whether it is small or a large enterprise. Social media marketing in this scenario can help small and medium size businesses to gain reputation and popularity without deploying multiple websites.

One of the best examples of social media marketing could be the presidential campaign of Obama. With his unique logo, he had run the campaign almost on all popular social networking websites included MySpace, Twitter, Flickr, YouTube etc. Even now when the campaign has been finished his profile could easily be identified due to his unique logo.

It’s your profile picture that makes you identifiable on social networks, and if you put your logo instead of any other picture, it becomes very easy for visitors to identify and remember your business. Hence, a unique logo can be easily identified by the viewers at a glance and makes your profile to standout from the crowed.

Advertising through web banner can also be done on social networks, which is proved to be very effective and cheaper way of online marketing Thousands of users visit social networking websites daily, subliminal effect could be left on their mind if they don’t even look at the advertisement, but impression of a logo would be saved in their subconscious mind.

One other advantage a small business gets is through creating groups, where you are allowed to setup a main page with a graphic/logo, company’s description, and a wall where users can post comments. Additionally, it provides a discussion board for posting questions that encourage group members to interact and share their opinions. Group creation is free, it is Viral – when people become your fan it is updated on their profile with your logo and shared with all their friends, publicly indexed, and promotable with social network Ads.

It is just not enough; there are many other ways a unique logo can help. Widget marketing is another way to promote your business. Widgets are simple applications that can be made available for your website or blog visitors to copy and paste in their website or blog. Useful widgets can be designed for your visitors, and when they embed this widget to their website or blog, your logo will appear. Therefore, your logo would become the source of bringing qualified traffic to your website and creating brand exposure. Companies like YouTube, Twitter, and Slide are the examples that have taken advantage of widget marketing.

In the last, I would say benefits of social media marketing are never ending, and if you have a unique logo the advantages would be immense. Many other ways are there to utilize unique logo for social media marketing, and it’s your brain how you create innovative ideas to take full advantage out of your logo.

The following is a guest post from the guys at Logo Inn

Calling all bloggers! Here is your chance to win $100. Prize will be in the form of Paypal only.

Winners will be chosen based on the originality of their blog post and the following criteria:

Keywords:
Car Shipping
Auto Transport
Car Transport
Auto Shipping

Must find a creative way to use all four of these keywords in a blog post with at least one do-follow link back to National Transport LLC’s home page, which is: http://www.nationaltransportllc.com/

Please send a URL that links directly to the blog post you create for this contest to shawndeena@gmail.com no later than November 15, 2008.

You will be contacted through email if you are a winner.

To see what others have submitted, check back here at CBG.

Thanks for your participation!

As most now know Google is in the TV advertising game. All TV ads are running through Dish Network for now. The user interface for the TV advertising is consistently simple as the AdWords advertising. Still the options we love with AdWords like day parting, budgeting, demographic targeting based on networks, programing etc. However all changes take effect the next day. Great tracking as we are accustomed to from using analytics data. For those of us that have used radio advertising they do have a Market Place for finding people to help us develop our TV Ads. With the Google TV Ads you can block and select the actual programing (show’s) you want and don’t want to show for. I believe this is a great step in the right direction for the control and reporting that small to large business are looking for with TV. Obviously for the cost of creating ads and the actual air time it will be reserved for those companies that can maximize a relatively higher advertising budget with Google TV advertising. I look forward to hearing success stories using Google TV Ads. Noah @ LookToTheRight.comÂ