Here are the noteworthy blogs and sites for this week!
Pro PR- Managed by Joseph Thornley, CEO of Thornley Fallis, a full service public relations, communications and marketing agency, this site explores social media as well as public relations. You can also follow Joseph on Twitter.
Profectio- is a site dedicated to connecting Canada’s online communities. It covers advertising, marketing public relations and technology. You can also follow them on Twitter.
Shape + Colour- Managed by Jeremy Elder, an advertising copywriter and social media guy, this site focuses on color and imagery and the role it has on the Internet as well as in other mediums such as advertising, etc. You can follow Jeremy on Twitter.
Paulymath- Written by paul Piotrowski, a self-improvement fanatic, this site centers around helping others achieve financial independence. You can also follow Paul on Twitter.
Praized- Written by sebastien Provencher, this site focuses on web 2.0 and helping others recognize the importance of social media and social networking.
**Note: This is a guest post written by one of our readers, Ben Johnson. For more information on how to submit a guest post, please send an email to janelle [dot] vadnais [at] gmail [dot] com or see our guidelines for guest posting.
If you own a business, but don’t own a business logo, then you are not doing justice. This is such a powerful tool that giant corporations spend hundreds of thousands of dollars for a high quality and memorable logo design.
Budget Problem, No Problem:
Now, this clearly shows that this design is extremely important, but you may not have thousands of dollars for a logo. Don’t worry…Big businesses have all the extra cash to waste, whereas small business owners can get one at a fraction of the cost without even compromising on quality.
So, having said that, let’s now dig deeper and explore why you must create a logo design for your business.
Give Something to Your Market to Visualize Your Business:
Your logo is not a small piece of design; it is in fact your business identity. It helps you stand-out from the competition. Thus, without a logo, you won’t be able to create a unique business image.
If, in a store, you see many products by several manufacturers that you have never tried before, then it’s the quality of the logo that will enable you to determine the quality of a particular product. Without a logo, there won’t be any visualization and, thus, you won’t get any recognition. In order to grow your business, it is crucial that you give your business an impressive face with an impressive logo design.
Make Your Online Marketing Campaigns Effective:
If you use social networking sites, then your logo can help you a lot. Your logo design in your profile will help you promote your business and win the trust of your market. Let’s say you don’t have a logo right now. If you add friends and grow your network, it won’t help your business in any way, because you won’t be promoting your business. The only way of promoting your business will be through the links that you will post and it may even get you labeled as a spammer in the long run.
Having a logo design will prevent you from spamming as people will see your logo and learn about your business. If your network will trust you, then they will trust your business as well and would love to learn more about it. So, build your credibility by communicating with your network and build your business image with a high quality logo design.
Make Your Offline Marketing Campaigns Effective:
Distributing brochures and giving away complimentary items are some great ways of promoting your business offline. However, you won’t get any recognition if your brochure or products won’t have your logo imprinted on them. Other than recognition, a top-notch logo will also help you win the trust of your market.
When your target market will look at your complimentary products (with your logo) again and again, they will automatically begin to trust you (Hey, after all, they are already using your product in the form of a mug, pen, T-shirt or any other complimentary product).
So, folks, you need a logo design to give your business an identity and make your marketing campaigns effective.
In today’s tough competition, you can get a top quality logo, designed by a professional designer, at a very low price. So, you too can now create your brand identity effectively.
About the author Ben Johnson is Alliance Manager at Logoinn, a custom logo design & website design company. He writes about the effect of design on marketing and brand identity and helps small businesses find design solutions for effective marketing& branding
Here are the noteworthy blogs and sites for this week!
Michel Fortin- Written by a direct response copywriter and marketing consultant for 20 years, this site deals with blogging, copywriting and consulting. You can also follow Michel on Twitter.
Web Traffic ROI- Written and managed by ‘ZK’, an Internet entrepreneur and professional web marketer, this site deals with all aspects of web marketing and more importantly, how you can achieve the biggest return on investment (ROI) for your efforts. You can also find Web Traffic ROI on Facebook.
Six Pixels of Separation- This site, written by Mitch Joel, covers topics related to digital marketing, new media, personal branding and social media.
Ad Goodness- Just as the name implies, this site brings you both the best and the worst of ads from around the world. You can also find them on Twitter.
SEO-Writer-Written by David Leonhardt, this site provides tips for better search engine optimization as well as web marketing. You can also follow David on Twitter.
Here are the noteworthy blogs and sites for this week!
IttyBiz-is a place to get tips, advice, motivation, and support for your very small business. This is a great place to stop by if you’re a WFHer or thinking about starting up your own small business.
Dave Fleet- Written by president and head of the digital communications practice at Thornley Fallis Communications, this site covers issues related to communications, public relations, marketing and social media. You can also follow Dave on Twitter.
Get Elastic-This site originally got its name from Elastic Path Software, a leading enterprise ecommerce solutions provider. As the name suggests, this site is all about ecommerce. You can also check them out on YouTube.
Web Analytics World- Run by Manoj Jasra, Sr. Online Strategist, this site deals with web analytics, SEO, PPC, social media and search marketing. You can also follow them on Twitter.
Radian- is an entrepreneurial company with deep business experience who is passionate about social media and the social web. This site covers social media, customer service, sales, public relations, marketing and management issues.
Here are the noteworthy blogs and sites for this week!
Jim Kukral- A business entrepreneur, Jim has helped small businesses and large companies such as Fedex, Sherwin Williams and Progressive Auto Insurance understand how to use social media, create unique marketing campaigns and work with branding. You can also follow Jim on Twitter.
Ads-Links- Spearheaded by Ian Lee, a marketing specialist for HealthCastle.com, this site has everything to do with advertising, media, and link building. You can also follow Ian on Twitter.
John Chow- This site is all about how to make money online and also covers issues related to social media, social networking and blogging.
Dosh Dosh- is a blog offering internet marketing and blogging tips, as well as social media strategies. You can also follow them on Twitter.
Danny Brown-Written by Danny Brown, this blog covers everything from social media marketing to public relations topics and advice on how to make the most of online tools and communities. You can also follow him on Twitter.
In the following video by Revolution Marketing Strategies, users are shown just how significant of an impact viral marketing can have on small businesses. From creating videos that capture your audience’s attention to knowing what the importance behind Google conversions and Pay Per Click (PPC) means, knowing a thing or two about video marketing can help propel your business above the competition. Check out the following video below
*Make sure you turn your volume up on your computer for the video.
**Note: This is a guest post written by one of our readers, Corry Cummings. For more information on how to submit a guest post, please send an email to janelle [dot] vadnais [at] gmail [dot] com or see our guidelines for guest posting.
It is common that a writer will stare blankly at the computer screen wracking their brain for an effective title. It can be one of the hardest things to do. A good title shows the reader what they can expect to learn by reading the related content. However, a bad title can quickly turn the most well written article or post into a piece delegated to the content bargain bin. Creating better titles should not be a daunting task.
Whether you are writing yourself, or you are using article writers, there are a handful of approaches that you can use to make sure you have good titles for your content. A good title can be the difference between gaining a new lifetime customer or reader and having a potential customer hitting the back button.
1. Keep the Title Short
Not only does Google limit displayed titles at 64 characters but readers will likely impose much harsher limits. As the average Internet reader will only read about 1/20 of your article or post, your title needs to tell them exactly what they will expect to find. There is never a reason to write a title that is more than 64 characters. If your piece is very specific, save the continuations of titles for subheads or your introductory paragraph. Remember, you have the meta description to work with if you need more space to center your piece.
Example: Wrong – A Simple Write Up on the Dangers of High Sugar Content in Food as it Relates to the Development of Children. Right – Child Development – High Sugar Content in Food
2. Keep the Title Descriptive
Nothing reduces the clarity of a title faster than word play or creativity. If your reader cannot determine exactly what your piece is about based on your title, you need to revise. Sure, a title might be humorous after the article is read. However, you never know into what context your article will be placed. A clever title to you might be an unrelated topic, or worse, offensive sentence if taken out of context. By keeping your title neat and clear, you will be able to reach a wider audience base. Few people ever avoiding reading an article because it didn’t have a catchy title.
Example: Wrong – A Magical Journey Through the World of Better Titles. Right – 4 Steps to Creating Better Titles
3. Eliminate Common Words
Search engines will summarily ignore common words like (the),(and) and (a). Strike these words from your title and replace them with items like (-) and (|). Doing so can save you some much needed characters and make titles much easier to read. If the search engines won’t find the words, there is no reason that you should include them.
Example: Wrong – The 4 Steps to Creating Better Titles. Right – 4 Steps to Creating Better Titles
4. Be Clear About Your Article
Although you should keep the title short, never sacrifice clarity for brevity. Your readers need to be able to determine exactly what they will learn about reading your post. Simply using the keyword as the title is nowhere near enough. This is especially true if you have multiple posts or articles on the same topic. If you really need that major keyword in your title, make sure you include a hyphen with more information after it.
Example: Wrong – Shoes. Right – Black Dress Shoes for Men
About the author: Corry Cummings is the owner of Content Customs, a content creation company that specializes in high quality web content writing services. He also runs a blog over at Content Customs, which is managed and written by one of the head writers of the company.
Social Media is helping out in many ways but it can be sometimes difficult to counter. This is true whether it’s a sports group utilizing a Facebook follower sheet, expert athletes on Twitter, sports bureaus seeking to encourage their emblem from blogging, sports administration programs looking to employ new scholars, or other sports associations looking to find modes to boost sales and provide latest sports news.
For real life examples of how social media is being used in sports, players like LenDale White, and Chad Ochocinco, are connecting with their followers on an entirely different level than what the commonplace followers are used to. Additionally, these players have both come up with concepts for T-shirts, and LenDale has searched recommendations from Twitter followers for his designs. For a reduced cost, these players are trading T-shirts-solely to their followers on Twitter. Not an awful concept for little work!
The expansion rate of public broadcasting will also improve with time, as various districts will increase output and performance- not wanting to be on the tail end of the social media market.
One could speculate that social media operates off of a supply-demand mentality, with previous developments resulting in the biggest dividends; while if you purchase the latter, you will still make earnings, just not as much.
Author:
Darren Anthony is the Head Writer at Blogs.Bettor.com, an authority latest sports news blog. He provides in-depth analysis on international sporting events covering such major sports as football, golf, tennis, basketball and others. He also writes about the growing trend of social media marketing in the world of sports.
Founded back in 2006 by a company named IZEA, PayPerPost helps advertisers connect with bloggers. Broken down in fairly simple terms, the following is how PayPerPost works:
Create Instructions
Target Blogs
Provide Link Information
View Matches
Generate Leads
Make Offers
Review Posts
Make sure you check out their website for more information; but first watch the video below.
According to an article published in Kiplinger, the future is looking bright for those who find themselves living in certain cities around the United States.
Sure, the economy might’ve bombed, and people might have lost their jobs, but even if you have to relocate, it’s not the end of the world. As Kiplinger points out, the following cities are not only prospering during these tough economic times, but they’re also offering folks an excellent second chance at earning a living.
2010 Top 10 Best Cities to Live in
Austin, Tex. is a great place to live for small business owners, with tons of community programs. It’s also a great area to enjoy some downtime with the city’s famous South by Southwest festival
Seattle, Wash. If you can get used to the rain, Seattle offers a well-educated workforce, a world-class research university and tons of creative energy.
Washington, D.C. We all know and love Washington D.C. for its museums and history. However, this area offers far much more to budding entrepreneurs with great entertainment, neighborhoods and job prospects.
Boulder, Colo. This area is a mecca for those seeking healthy, active lifestyles. Not to mention, Boulder is a renowned intelectual hub with the University of Colorado, federal research laboratories and over 6,000 small businesses and corporations.
Salt Lake City, Utah This area has a phenomenal cost of living with low wages, taxes and operating costs. It also offers a variety of unique and friendly neighborhoods to give the area a small-town feel.
Rochester, Minn. With close to 3 million visitors each year, Rochester is known for the Mayo Clinic but also opened the Minnesota BioBusiness Center in 2009. The center is just one representation of the city’s intentions to build an even stronger bioscience and medical-research community, which means that there will be more jobs available in the foreseeable future.
Des Moines, Iowa When most people think of jobs, they probably don’t think about Iowa. However, there is more to Iowa than farms. The low cost of realty, short commute times to work and family feel are a big draw for many who are seeking jobs.
Burlington, Vt. Talk about environmentally friendly! Burlington has much in the way of eco-friendly living from Co-Ops to solar powered energy to family owned farmland that provides a decent percentage of the town’s food. This is a great place to live, work and be healthy.
West Hartford, Conn. West Hartford offers a small town atmosphere with the addition of great dining and shopping.
Topeka, Kan. Nearly 25% of Topeka’s work force is employed by the government, which equates to a more stable job market. Additionally, the area touts quality education, hospitals and low housing costs.
Here are the noteworthy blogs and sites for this week!
