Social Media: a building bridge of information between sports lovers and sports events

**Note: This is a guest post written by one of our readers, Darren Anthony. For more information on how to submit a guest post, please send an email to janelle [dot] vadnais [at] gmail [dot] com or see our guidelines for guest posting.

Social media tools such as Twitter and Facebook are very important for any sports as it helps a lot in interaction between the sports icons, their followers and the media. Sports journalists can get a handsome amount of information regarding various sports buzz from around the world.

In this day and age, people are creating specific pages related to different sports communities. Sports community pages play a vital role in the promotion of different sporting events and can be a perfect way to disseminate the latest out of the sporting grounds. Recently, in the Football World Cup, the timely description of the live soccer updates and news from the soccer fields of South Africa was the most prominent example of the social media’s success among the sports fans.

Now users are invading the information hub of social media sites, but still there is some skepticism among the general masses. This demands a two-way communication between the social media tool available and the sports fans, leading to an increased need for debate among all of the stake holders.

With the latest apps and gadgets, now social media users can be well versed on the move, whether a team wins or loses a match. For example, all of the current happenings that take place in the world of sports can be witnessed on the screen of an iphone. This convergence is making the sports users addicted to social media. As a result, more and more people are subscribing to RSS feeds in order to get the latest news. They are also sending instant replies in the shape of tweets.

While discussing the importance of social media, a sports summit was held in London. Focusing on the key factors and latest innovations in the field of sports and social media, this summit provided a plate-farm to the sports business tycoons from the different parts of Europe.

Such high level meetings are beneficial for the communication between all the stake holders (sportsmen, teams, clubs, fans and social media sites). Times have really changed now, and it’s no longer just about the live soccer updates or any other sporting news. It’s all about a well-framed syndication of social media and sports.

Darren Anthony is the Head Writer at Blogs.Bettor.com, an authority live  soccer updates blog. He provides in-depth analysis on international sporting events covering such major sports as football, golf, tennis, basketball and others. He also writes about the growing trend of social media marketing in the world of sports.