5 Tips/Information for Social Media Marketing Maniacs
Social media marketing has quickly become another one of those household names when it comes to Internet marketing and business building. Social media helps to drive traffic to your site so that you can (maybe) peak the interest of your viewers and hopefully build lasting relationships. However, in order to achieve success with the wonderful world of social media, there are several things that you can do.
There’s a nifty site called Traffikd, which gives some great advice and information about social media. Some of these ideas are as follows:
- Appearance: When a potential reader/consumer visits a web site, the last thing that they want to see is a web site that has no order to it and isn’t visually appealing. This is where it may be helpful to hire an independent web designer to help those of us who are visually challenged figure out the best way to appeal to a wide range of people.
- Headlines/Titles: Perhaps one of the most important things that will draw readers into your web site are your titles. A catchy or clever title will almost always guarantee that you get at least one person who will read what you have to say out of mere curiosity. You’d just better make sure that you have something to back up that clever title.
- News Break: There are alot of web sites with HUGE readership numbers simply based on the fact that they are usually the first to break the news to people. Examples of web sites that do this are sites such as TechCrunch and Gizmodo.
- Location: Where things are located on your page will make a huge difference as to whether or not someone stays on your site for two hours or two seconds. Heck, they may stay on your site for two hours simply because they can’t figure it out; but more than likely, people aren’t going to stick around if you make it difficult for them to find things. Prioritize what information you want people to have easy access to and talk it over with whoever is designing your site. It’ll make a huge difference.
- Credibility: Social networking is great for building credibility. If you want people to subscribe to your web site, subscribe to theirs first. Try to be good about it, going to sites that actually interest you [gasp!]. Leave quality comments and join a couple of social networking sites such as Digg or StumbleUpon. Build relationships with other bloggers and/or people in your niche. Most people don’t make the time or have the patience for things like this. You could always opt for PPC, but the organic approach is usually going to be much better for you in the long term.
For more information about Internet marketing, contact Create Business Growth today!
August 08 2008 02:00 am | Marketing
Sandra Richardson on 09 Aug 2008 at 1:14 am #
Very informative article, now i really kept in mind these thinks before writing and managing my blog. Thanks once again.
Karl Staib - Your Work Happiness Matters on 10 Aug 2008 at 5:43 pm #
I’m in the process of revamping my website. A friend is redesigning it. It should be easier to navigate. That’s my favorite part about a website. Just a few quality choices that lead me to either good advice or something entertaining.
Great article!
Is Facebook Providing Fertile Grounds for Stalking? | Create Business Growth on 18 Aug 2008 at 2:02 am #
[...] 5 Tips/Information for Social Media Marketing Maniacs [...]
Kathleen on 24 Aug 2008 at 6:43 pm #
Hi all
This is all very, very true. I was advised by my business coach to sign up for about 5 Social Networking sites and I have had tremendous traffic to my site. Since starting with StumbleUpon, I have found the most interesting sites, information, groups, photography… It has turned out to be extremely useful. FaceBook is probably the best site to be involved in right now if you want to build your business. It is not saturated yet, but I think there will be something better on the horizon and everyone will jump ship for the new one. “Make hay while the sun shines.”